At the top of the Analytics page you will be able to see:

The date range filter helps you analyze stats and performance by applying specific date range or predefined date ranges (filter will be set to "Last seven days" by default).

Predefined available filters, sorted from top to bottom, are:

Additionally, you will be able to click on any start and end date per your preference in order to set custom date range.

On the bottom you will see selected date range, with additional options to "Reset" filter, "Cancel" selected filter button and "Apply" selected filter button.

iClosed provides you with the ability to dig into details of your stats by selecting data from two different sources inside of your Analytics page, between:

Shows stats across all account, contact-wise (lead).
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Helps you see stats from different perspective, on an event level, where you'll be able to select all events, or specific event/s.
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This section tracks every step of the booking journey, from the number of people viewing your scheduler to how many partially fill out the form, and ultimately, how many calls you had booked successfully. This pane includes:

This section helps you understand patterns in call volume, making it easier for you to identify peak days, plan resources more effectively, and spot trends in lower call frequency.

It comes with additional predefined filters (Day, Week, Month, Quarter and Year) that will break down and present bars per selected, according to the date range filters set above.

The Calls created breakdown shows you how many new calls were created in the selected time frame. When hovered over the bar you will see following:

This pane will help you understand the effectiveness and success of your sales team highlighting potential delays in adding call outcomes, and showing you the ratio between the sales and no sales outcomes.

It also comes with additional predefined filters (Day, Week, Month, Quarter and Year), that will break down and present bars per selected, and according to the date range filters set above. You will be able to see following stats:

Additionally, there is ahorizontal bar at the bottom of the pane, where totals are shown for each of the statuses:

When examining the "No Sale" reasons pane you will be able to see totals for every reason, according to the selected period of time and data source, you will be able to understand better if you'd need to improve lead qualification process to reduce "Unqualified" for example, or to organize focused sales trainings based on the most common no sale reasons.

Additional predefined filters (Day, Week, Month, Quarter and Year), will break down and present bars per selected, and in accordance to the date range and data source filters set on the top of the Analytics page.

Here's the breakdown of data you'll be able to see in this pane:

This bar chart comes with additional horizontal ribbon at the bottom, with totals per No Sale reason shown, according to the main page filters (date range and data source):

The Closing, Engagement, and Show-Up Rates are valuable metrics for sales teams as they directly represent team effectiveness and overall sales success.
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This is useful for tracking the overall team's performance in closing deals, when deal type is Won, meaning complete sales payment has been collected.

Formula: The total number of unique Contacts with "Sale" outcome - Won deal types,
divided by the total number of unique Contacts in Past strategy call, for the selected date range and data source filter.

This card shows how effective your team is in closing sales in general, counting both won and deposit deal types into one.

Formula: The total number of unique Contacts with all "Sale" outcomes (Deposit plus Won deal types both), divided by the total number of unique contacts in Past strategy calls, according to the selected date range and data source filter.

This card unveils the curtain on call attendance rate. A high attendance rate reflects strong interest from leads and ensures that the valuable time and resources invested in appointment setting translates into actual conversations.

Formula: The total number of all Strategy calls minus (Calls cancelled plus No show), divided by the total of all Past calls for the selected time period, and in accordance to the data source selected filter.

Additionally, these panes will show you arrows pointing up/down, representing increase (shown in green) or decrease (shown in red) for stats in the cards, compared with the same number of days from the previous period (e.g. selected date range is 20 days, iClosed will compare numbers with 20 days from the previous period).

The Sales breakdown chart is your go-to all-in-one Analytics dashboard for tracking revenue from all closed deals, including all deal types (Won, Deposit, and Recurring).

This section provides sales teams with the insights into the stability and growth of the income, helping managers to measure the financial impact, forecast future earnings, and to optimize sales strategies if needed in order to maximize revenue.

This pane also has it's own predefined filters (Day, Week, Month, Quarter and Year), for you to select and show how you'd like to break down and present bars per selected, and per date range filters set above.
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All stats and details will appear on the card after you hover over dot in the chart, and you will be able to see:

This dynamic Analytics pane delivers a crystal-clear view of the call performance and outcomes by categorizing data based on lead answers to the questions in your form.

The Scheduling cohort is here to show you the most frequently answered questions that are in "Radio button" (single selection field format) or "Checkbox" (multiple selection field format that you have set in your event form (learn more about event custom fields and formats here).

The Scheduling cohort will provide you four different data breakdowns, depending of the date range filter set on top and the event selected from within the dashboard, giving you the keys for unlocking the perfect lead avatar, on which your sales team should focus on:

This section gives you a pie-chart breakdown of all objections, depending if you selected "Sale" and "No Sale" filter.

Understanding of the objections your sales team had to overcome on the calls, no matter if they had closed a deal (outcome "Sale") or not ("No Sale" outcome) will help you identify patterns in sales process easier, so you can provide the targeted training and improve closing results.

The pane comes with a unique filter from which you can select if you'd like to see pie chart breakdown for "Sale" or "No Sale" outcomes.

The Daily occupancy widget is the only section inside the iClosed dashboard that will not be affected with the top page date range filters, simply because it's built to look into the future.
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As such, it comes with it's own day range filters inside the pane, that will show you occupancy for the next 3, 7 or 30 days (month).

Totals on the right side will calculate and show you total capacity taken already according to the data source filter selected on the top, team members selected and the number of upcoming days.

Additionally, you will be able to select occupancy for a specific team member, by clicking on the "Manage team members" button.

The Top members section inside of the Analytics dashboard will show you who the top three revenue rockstars are, no matter if you'd like to see who is performing the best overall across all events (Global Data - all account data) or for a specific Event.

Top three closers standings pane will show you:

Additionally, you will have quick access to your Members dashboard by clicking on the "Go to all Members" button.

The last, but definitely not the least important section inside of your iClosed dashboard is the Top performing events pane.

The data in this section offers you a clear view of which events are the most active for the selected period of time, helping you to pinpoint successful strategies in case you'd like to replicate the tactics used from these events to other events.

Unlike other panes inside the Analytics dashboard, where you can apply both date range and data source filters, this pane will show you data only according to selected date range filters for the Global Data source (data across the account).

This means that if you try to select a specific event, the pane will show as empty with
"No record found!" information inside of it.